Napoli’s 2025–26 third kit dives straight into the city’s caffeine heartbeat. Designed by EA7, it replaces the familiar sky-blue dominance with a deep coffee brown, accented by crisp light-blue details that keep the club’s identity unmistakable. A subtle jacquard texture runs through the fabric, giving it a clean look from afar and extra character up close. The polo collar and monochrome branding complete a style that transitions effortlessly from pitch to street.
This isn’t just a color swap. In Naples, coffee is a daily ritual and a symbol of community, whether it’s brewed in the old-school cuccumella or offered as a caffè sospeso, where you pay for an extra cup for someone else. Napoli leans into that heritage, presenting the shirt as a piece of local life fans can wear with pride.
From the café counter to the pitch
The launch captured that spirit both online and in the city. The drop hit the store, and soon social feeds filled with fans posing in cafés, espresso in hand. Memes rolled in quickly, with barista jokes and “matchday macchiato” captions. The concept works because it feels rooted in the place.
Design details matter here. Matching shorts and socks in the same espresso shade create a distinct on-field silhouette, while blue accents keep the look unmistakably Napoli. The fit is slim, sleeves sit comfortably close, and the collar stays flat. It’s modern performance gear with a touch of fashion-forward confidence.
Against other third shirts this season, Napoli’s stands out for its connection to place. Many clubs went for retro callbacks or bold graphic experiments; this one tells a story about the city itself. It feels refined yet grounded, reflecting a team and a city proud of their identity.
Availability and price: The authentic “match” version is priced around €140 (≈ $154), with replicas and youth sizes generally lower at €80–€100 (≈ $88–$110). Custom name and number printing is available. Check the club store for current stock, delivery timelines, and any themed bundle offers.
As merchandise, the kit ticks every box. It looks sharp, performs well, and carries a message about Naples without being loud. That’s a combination that will keep it in fans’ wardrobes long after the season ends.
