It’s August, and that means only one thing: third-kit releases! The top European clubs are unveiling them before the new season starts, but one team is taking the cake with its impressive release.
Ajax‘s 2024-25 third kit is a visually stunning tribute to the local architecture. Inspired by The School of Amerstdam, the shirt’s design uses the brick school as a canvas for the entire cityscape, creating a unique blend of bold and imaginary forms.
More specifically, the grid-like graphic sprawling over the clear grey colorway mimic the city’s radial streets stamped with the famous “XXX” placard. These are three St. Andrews’s crosses from the Amsterdam flag, which take prominence on the upper back of the kit.
Meanwhile, the red-brown color of the Amsterdammertje—Amsterdam’s iconic red traffic posts containing the crosses—is the shirt’s primary accent color emblazoned on the enlarged Adidas logo, crest, and team sponsor.
The same maroon color also takes hold of the Adidas Three Stripes, aligning the shoulders, intercepted by a single black stripe. A thicker red stripe runs down into the white shorts to complete the look, bottomed with white socks.
The kit release also includes a sleek tracksuit with a more classic Adidas Originals look featuring the Trefoil logo. Find all the new gear on the club website.
Photos: ig/afcajax