When Erling Haaland pulled into Manchester City training this week, it wasn’t in a Ferrari or a Porsche. It was in a Ford Shelby F-150 Super Snake, a street-tuned American pickup that looks more at home on Texas highways than outside the Etihad. Price tag: about $230,000.
The blacked-out truck, with Shelby badging splashed across the grille and tailgate, packs a supercharged 5.0-liter V8 producing roughly 785 horsepower. That’s enough to launch the vehicle from zero to sixty in just over three seconds, numbers you expect from a supercar, not a four-door pickup. It’s a limited-production build, and like many Shelby models, it’s part performance machine, part collector’s item.
Haaland, who turned 25 in July, reportedly bought the truck as a personal splurge. For a player who earns around $650,000 a week and stands 6-foot-5, the choice fits. It’s a machine built for presence, power, and a bit of shock value.
From Ferraris to F-150s
The Shelby joins a fleet of high-performance and luxury vehicles Haaland has assembled since breaking through at the top level. Among the known lineup:
- Porsche 911 GT3 – ~$200,000
- Aston Martin DBX 707 – ~$450,000
- Ferrari 812 Superfast – ~$420,000
- Bugatti Chiron – ~$5 million
- Mercedes-AMG ONE – ~$3.4 million
- Rolls-Royce Cullinan – ~$390,000
- Mercedes-Maybach S-Class – ~$325,000
All of them are top-tier trims, built for speed or extreme comfort. With the Shelby, Haaland’s garage now blends European exotica with a symbol of American brawn.
The sight of an F-150 rumbling through Manchester traffic didn’t go unnoticed, especially since it can’t even fit in a British parking space.
But the humor wasn’t just about the size. In a Time profile earlier this year, Haaland admitted he’d developed a soft spot for American trucks after spotting one during City’s summer tour. “Look at that. That’s a f—ing car. I’m going to go out and ask for a photo with it,” he told teammates. A few months later, he’s driving one.
Bridging two cultures
For British observers, the Shelby is an oddity. For Americans, it’s an icon. That duality plays into Haaland’s growing crossover appeal. He’s already a Nike athlete, has featured in U.S. media campaigns, and has spoken about his interest in the States. Whether intentional or not, rolling up to training in an all-American pickup feeds that narrative.
Manchester City’s marketing has leaned into it, sharing lighthearted videos of Haaland trying American slang and leaning into cowboy aesthetics on tour. The truck fits that storyline, loud, oversized, and unapologetically different from the European norm.
It’s also a reminder that Haaland, like the vehicle, isn’t easy to miss. Whether he’s scoring at a record pace or arriving in a 785-horsepower pickup, the Norwegian has a knack for making an entrance.
